U.S. Ryder Cup hero signs multi-year deal to represent RBC brand on PGA TOUR
Miami, FL — RBC today announced that Anthony Kim, two-time PGA TOUR winner and eleventh ranked golfer in the world, has selected RBC as his exclusive worldwide financial partner. The parties have reached a multi-year endorsement agreement.
RBC is the title sponsor of the RBC Canadian Open, Canada’s national golf championship and the third oldest national championship in the world. RBC is the largest financial institution in Canada, the 4th largest in North America, and the 10th largest in the world. RBC has an extensive retail profile in banking, capital markets and wealth management in the U.S., Canada and 52 other countries.
For the term of the agreement, Kim will be a staple of RBC’s advertising and marketing efforts in the U.S., and carry an RBC branded Tour bag while playing the PGA TOUR.
“RBC is proud to be associated with Anthony Kim, a highly recognizable worldclass professional athlete who can help us grow our brand in the U.S.,” said Jim Little, RBC chief brand and communications officer. “Anthony’s image on the golf course as a professional, a creative shotmaker, and a winner will be accompanied by the RBC brand bag at PGA TOUR events and be seen by millions on network broadcasts and PGA TOUR event coverage.”
Kim noted several factors that led to the deal. “I realize how important finding the right fit is when it comes to a successful partnership,” Kim said. “Since I played the RBC Canadian Open last year, I’ve been impressed by RBC, its brand and its leadership team, especially as I got to understand more about the company’s reputation as one of the world’s most stable and strong financial institutions.”
“I’m looking forward to working with the RBC business leaders, meeting their clients, and contending at the RBC Canadian Open for many years to come,” Kim said.
“Anthony is a rising star on the PGA Tour who has continually demonstrated values that RBC holds dear,” Little said. “He is a champion. He is a Ryder Cup hero. He plays with determination and precision, is a driven competitor and an excellent ambassador for the game and, we feel, the future of the PGA TOUR. From customer hosting to branded experiences for golfers and golf fans in both Canada and the U.S., we look forward to building on our successes in golf with Anthony. “
RBC is one of only two global corporations that have branding in association with Anthony Kim on the PGA TOUR, the other being Nike.
From the moment RBC announced their title sponsorship of the RBC CanadianOpen in late 2007, RBC and the RCGA (Royal Canadian Golf Association) have been working tirelessly in strong partnership on a plan to make the RBC Canadian Open best in class. In 2008, the PGA TOUR recognized the RBC Canadian Open for having the most improved on-site presentation.
ABOUT RBC
Royal Bank of Canada (RY on TSX and NYSE) and its subsidiaries operate under the master brand name RBC. We are Canada’s largest bank as measured by assets and market capitalization, one of North America’s leading diversified financial services companies and among the largest banks in the world, as measured by market capitalization. We provide personal and commercial banking, wealth management services, insurance, corporate and investment banking and transaction processing services on a global basis. We employ more than 80,000 full- and part-time employees who serve more than 18 million personal, business, public sector and institutional clients through offices in Canada, the U.S. and 52 other countries. For more information, please visit rbc.com.
RBC AND THE RBC CANADIAN OPEN
In partnership with the Royal Canadian Golf Association (RCGA), RBC is the title sponsor of the RBC Canadian Open, the third oldest national golf championship worldwide, next only to the British Open and the U.S. Open. With a history of great players and premier fields, the RBC Canadian Open provides golf fans with the opportunity to experience the excitement of a world class event on Canadian soil. RBC also sponsors all levels of amateur sport, from grassroots programs in local communities to national sport organizations and elite-level athletes.
Tuesday, March 10, 2009
Monday, March 9, 2009
RBC and RCGA Name Mike Weir Foundation as National Charity Partner for RBC Canadian Open
Mike Weir Charity Classic to be held Monday of RBC Canadian Open tournament week; RBC expands relationship with Canadian golf icon; PGA TOUR stars confirm their intent to compete for Canada’s national Open Championship
Toronto, Ont. (RCGA) — The Mike Weir Charity Classic will take place on Monday, July 20 at Glen Abbey Golf Club. The high-profile charity fundraiser will feature marquee celebrities from the music, sports and entertainment industries including two-time NBA MVP Steve Nash as well as several notable players on the PGA TOUR. This star-studded event will be a true highlight of event week.
“A critical component of our being title sponsor of the RBC Canadian Open is to ensure we are generating charitable legacies in our communities,” said Gordon M. Nixon, RBC president and CEO. “Creating the Mike Weir Charity Classic during tournament week is an important step towards this objective and will help improve children’s wellness across Canada.”
The Mike Weir Foundation supports numerous worthwhile causes in support of the physical, emotional and educational welfare of children. All net proceeds from the Mike Weir Charity Classic will benefit children’s charities through the Foundation.
“Supporting children’s wellness is the main goal of the Mike Weir Foundation and I am pleased to have RBC and the RCGA as partners in realizing this vision,” said Mike Weir. “I’m looking forward to the RBC Canadian Open and hosting the Charity Classic. It’s for a great cause and part of the RBC Canadian Open’s commitment to the community. It’ll be a lot of fun.”
The opportunity to add a philanthropic component to the RBC Canadian Open aligns with the RCGA’s and RBC’s long term strategic plan for the event.
“We are extremely proud to partner with the Mike Weir Foundation and welcome the Mike Weir Charity Classic to tournament week of the RBC Canadian Open,” said Scott Simmons, RCGA Executive Director and CEO. “Adding a significant charitable element to Canada’s national Open championship is a major focus of our strategic vision for the event and together with RBC, we feel that aligning our philanthropic efforts with the Mike Weir Foundation is an ideal fit and to be in a position to announce the type of talent we have secured is very fulfilling for everyone involved.”
As part of today’s announcement, RBC also announced it is expanding its marketing relationship with Mike Weir to include all of its financial service categories.
Last week, RBC announced it had established a relationship with Stephen Ames and his foundation’s work with youth in Canada and Trinidad and Tobago. “Building partnerships with some of the most recognizable players on the PGA TOUR helps us enhance the RBC Canadian Open and drives our business objectives,” said Jim Little, RBC Chief Brand and Communications Officer. “We want to leverage our deepening role in golf to build brand experiences for our clients and golf fans in Canada as well as enhance brand awareness for RBC in the U.S. and internationally. In partnership with the RCGA, the PGA TOUR and other sponsors, we are revitalizing the RBC Canadian Open and restoring it to its rightful place as one of the premier stops on the PGA TOUR.”
Following the conclusion of the 2008 RBC Canadian Open, officials from RBC and the RCGA sat down as part of its ongoing dialogue with Team Weir to discuss the concept of adding a new event that would address two key objectives. Beyond simply raising charity dollars, the intent was to formalize the role Weir could play in helping to engage fellow PGA TOUR players to support the philanthropic mission of The Mike Weir Foundation, while helping to enhance the Field of the RBC Canadian Open.
Led in part by Weir’s input, rapport and dialogue with his peers, the RBC Canadian Open is thrilled to announce that marquee names have already committed to play in the Mike Weir Charity Classic and challenge for the 100th playing of Canada’s national Open championship, July 20-26 at Glen Abbey Golf Club.
The following collection of emerging PGA TOUR superstars, world-class international players and proven veterans will be in attendance:
Anthony Kim• Two-time PGA TOUR winner• 2008 Ryder Cup hero
Trevor Immelman• 2008 Masters champion• Two-time PGA TOUR winner
Camilo Villegas• 2008 TOUR Championship winner• Two-time PGA TOUR winner
Luke Donald• Two-time PGA TOUR winner• Two-time Ryder Cup team member
Fred Couples• 15-time PGA TOUR winner, 5-time Ryder Cup team member• 4-time President’s Cup team member, 2009 President’s Cup Captain
Mark Calcavecchia• 13-time PGA TOUR winner• 2005 RBC Canadian Open champion• 4-time Ryder Cup team member
Stephen Ames• Three-time PGA TOUR winner• 2006 The PLAYERS Championship winner
Chez Reavie• 2008 RBC Canadian Open champion
Mike Weir• Eight-time PGA TOUR winner• 2003 Masters champion• 4-time President’s Cup team member• 2009 inductee into the Canadian Golf Hall of Fame
Additional PGA TOUR players and notable celebrities taking part in the Mike Weir Charity Classic will be announced in coming months as the 2009 RBC Canadian Open shapes up to be one of the highest profile events in recent history.
ABOUT THE 2009 RBC CANADIAN OPEN
An exciting new era has arrived for Canada's national championship. Part of the FedEx Cup, stars of the PGA TOUR will compete for $5.1 million (US) at the RBC Canadian Open, July 20-26 at Glen Abbey Golf Club in Oakville, Ontario. Established in 1904, the tournament is the third-oldest national open golf championship worldwide next to the British Open and the U.S. Open. The RBC Canadian Open is proudly sponsored by RBC, Bell, Pengrowth and BMW Group Canada. For updated corporate hospitality, tickets, volunteer and sponsorship information please visit www.rbccanadianopen.ca or call 1-800-571-OPEN.
RBC AND THE RBC CANADIAN OPEN
In partnership with the Royal Canadian Golf Association (RCGA), RBC is the title sponsor of the RBC Canadian Open, the third oldest national golf championship worldwide, next only to the British Open and the U.S. Open. With a history of great players and premier fields, the RBC Canadian Open provides golf fans with the opportunity to experience the excitement of a world class event on Canadian soil. RBC also sponsors all levels of amateur sport, from grassroots programs in local communities to national sport organizations and elite-level athletes.
ABOUT THE ROYAL CANADIAN GOLF ASSOCIATION The Royal Canadian Golf Association (RCGA) is the governing body of golf in Canada, representing 377,000 members at 1,600 clubs across the country. Recognized by Sport Canada as the National Sports Organization (NSO) for golf in this country, the RCGA’s mission is to grow participation in and passion for the sport while upholding the integrity and traditions of the game. The RCGA conducts programs and services to help shape the future of golf in Canada. High performance athlete development, CN Future Links, Canada’s national junior golf program, turfgrass and environmental research, the Canadian Golf Hall of Fame and Museum, Rules of Golf and amateur status, handicapping and course rating are only some of the initiatives the association leads for golf in Canada. In addition, the RCGA conducts Canada’s most prestigious golf championships. The RBC Canadian Open and CN Canadian Women’s Open attract the best professional golfers in the world, while regional junior and national amateur championships showcase the best in Canadian golf.
For further information on what the RCGA is doing to support golf in your community please visit www.rcga.org.
Toronto, Ont. (RCGA) — The Mike Weir Charity Classic will take place on Monday, July 20 at Glen Abbey Golf Club. The high-profile charity fundraiser will feature marquee celebrities from the music, sports and entertainment industries including two-time NBA MVP Steve Nash as well as several notable players on the PGA TOUR. This star-studded event will be a true highlight of event week.
“A critical component of our being title sponsor of the RBC Canadian Open is to ensure we are generating charitable legacies in our communities,” said Gordon M. Nixon, RBC president and CEO. “Creating the Mike Weir Charity Classic during tournament week is an important step towards this objective and will help improve children’s wellness across Canada.”
The Mike Weir Foundation supports numerous worthwhile causes in support of the physical, emotional and educational welfare of children. All net proceeds from the Mike Weir Charity Classic will benefit children’s charities through the Foundation.
“Supporting children’s wellness is the main goal of the Mike Weir Foundation and I am pleased to have RBC and the RCGA as partners in realizing this vision,” said Mike Weir. “I’m looking forward to the RBC Canadian Open and hosting the Charity Classic. It’s for a great cause and part of the RBC Canadian Open’s commitment to the community. It’ll be a lot of fun.”
The opportunity to add a philanthropic component to the RBC Canadian Open aligns with the RCGA’s and RBC’s long term strategic plan for the event.
“We are extremely proud to partner with the Mike Weir Foundation and welcome the Mike Weir Charity Classic to tournament week of the RBC Canadian Open,” said Scott Simmons, RCGA Executive Director and CEO. “Adding a significant charitable element to Canada’s national Open championship is a major focus of our strategic vision for the event and together with RBC, we feel that aligning our philanthropic efforts with the Mike Weir Foundation is an ideal fit and to be in a position to announce the type of talent we have secured is very fulfilling for everyone involved.”
As part of today’s announcement, RBC also announced it is expanding its marketing relationship with Mike Weir to include all of its financial service categories.
Last week, RBC announced it had established a relationship with Stephen Ames and his foundation’s work with youth in Canada and Trinidad and Tobago. “Building partnerships with some of the most recognizable players on the PGA TOUR helps us enhance the RBC Canadian Open and drives our business objectives,” said Jim Little, RBC Chief Brand and Communications Officer. “We want to leverage our deepening role in golf to build brand experiences for our clients and golf fans in Canada as well as enhance brand awareness for RBC in the U.S. and internationally. In partnership with the RCGA, the PGA TOUR and other sponsors, we are revitalizing the RBC Canadian Open and restoring it to its rightful place as one of the premier stops on the PGA TOUR.”
Following the conclusion of the 2008 RBC Canadian Open, officials from RBC and the RCGA sat down as part of its ongoing dialogue with Team Weir to discuss the concept of adding a new event that would address two key objectives. Beyond simply raising charity dollars, the intent was to formalize the role Weir could play in helping to engage fellow PGA TOUR players to support the philanthropic mission of The Mike Weir Foundation, while helping to enhance the Field of the RBC Canadian Open.
Led in part by Weir’s input, rapport and dialogue with his peers, the RBC Canadian Open is thrilled to announce that marquee names have already committed to play in the Mike Weir Charity Classic and challenge for the 100th playing of Canada’s national Open championship, July 20-26 at Glen Abbey Golf Club.
The following collection of emerging PGA TOUR superstars, world-class international players and proven veterans will be in attendance:
Anthony Kim• Two-time PGA TOUR winner• 2008 Ryder Cup hero
Trevor Immelman• 2008 Masters champion• Two-time PGA TOUR winner
Camilo Villegas• 2008 TOUR Championship winner• Two-time PGA TOUR winner
Luke Donald• Two-time PGA TOUR winner• Two-time Ryder Cup team member
Fred Couples• 15-time PGA TOUR winner, 5-time Ryder Cup team member• 4-time President’s Cup team member, 2009 President’s Cup Captain
Mark Calcavecchia• 13-time PGA TOUR winner• 2005 RBC Canadian Open champion• 4-time Ryder Cup team member
Stephen Ames• Three-time PGA TOUR winner• 2006 The PLAYERS Championship winner
Chez Reavie• 2008 RBC Canadian Open champion
Mike Weir• Eight-time PGA TOUR winner• 2003 Masters champion• 4-time President’s Cup team member• 2009 inductee into the Canadian Golf Hall of Fame
Additional PGA TOUR players and notable celebrities taking part in the Mike Weir Charity Classic will be announced in coming months as the 2009 RBC Canadian Open shapes up to be one of the highest profile events in recent history.
ABOUT THE 2009 RBC CANADIAN OPEN
An exciting new era has arrived for Canada's national championship. Part of the FedEx Cup, stars of the PGA TOUR will compete for $5.1 million (US) at the RBC Canadian Open, July 20-26 at Glen Abbey Golf Club in Oakville, Ontario. Established in 1904, the tournament is the third-oldest national open golf championship worldwide next to the British Open and the U.S. Open. The RBC Canadian Open is proudly sponsored by RBC, Bell, Pengrowth and BMW Group Canada. For updated corporate hospitality, tickets, volunteer and sponsorship information please visit www.rbccanadianopen.ca or call 1-800-571-OPEN.
RBC AND THE RBC CANADIAN OPEN
In partnership with the Royal Canadian Golf Association (RCGA), RBC is the title sponsor of the RBC Canadian Open, the third oldest national golf championship worldwide, next only to the British Open and the U.S. Open. With a history of great players and premier fields, the RBC Canadian Open provides golf fans with the opportunity to experience the excitement of a world class event on Canadian soil. RBC also sponsors all levels of amateur sport, from grassroots programs in local communities to national sport organizations and elite-level athletes.
ABOUT THE ROYAL CANADIAN GOLF ASSOCIATION The Royal Canadian Golf Association (RCGA) is the governing body of golf in Canada, representing 377,000 members at 1,600 clubs across the country. Recognized by Sport Canada as the National Sports Organization (NSO) for golf in this country, the RCGA’s mission is to grow participation in and passion for the sport while upholding the integrity and traditions of the game. The RCGA conducts programs and services to help shape the future of golf in Canada. High performance athlete development, CN Future Links, Canada’s national junior golf program, turfgrass and environmental research, the Canadian Golf Hall of Fame and Museum, Rules of Golf and amateur status, handicapping and course rating are only some of the initiatives the association leads for golf in Canada. In addition, the RCGA conducts Canada’s most prestigious golf championships. The RBC Canadian Open and CN Canadian Women’s Open attract the best professional golfers in the world, while regional junior and national amateur championships showcase the best in Canadian golf.
For further information on what the RCGA is doing to support golf in your community please visit www.rcga.org.
Friday, March 6, 2009
RBC Canadian Open Named Toronto’s Top Sporting Event
RBC Canadian Open earns highest honour from leading event planning trade magazine
Oakville, Ont. (RCGA) - The RBC Canadian Open was recently named Toronto’s top sporting event by BizBash magazine.
The yearly list compiled by BizBash - one of the leading trade media outlets for the event industry - names the top 100; sporting, entertainment, arts and fashion events, as well as festivals, parades, walks and holiday events. The list was published in the spring 2009 edition of the magazine.
“We’re delighted to have been selected as the number one sporting event in the Greater Toronto Area,” said RBC Canadian Open Tournament Director, Bill Paul. “Our goal was to make the 2008 RBC Canadian Open a memorable event and we are excited about making this year’s event, the 100th playing of the event, even more memorable.”
Founded in 2000, BizBash publishes magazines and e-newsletters, hosts Web sites, and produces trade shows and award shows for corporate event and meeting professionals, event marketers, and sales, public relations, fund-raising, and human resource executives.
In addition to its publication in Toronto, BizBash serves the following markets: New York, Los Angeles, Washington, D.C., Florida and Chicago.
EXPERIENCE GOLF’S WORLD STAGE… Since its inception in 1904, the RBC Canadian Open has played host to the world's best golfers competing for Canada’s national Open championship.
Fans across the country and around the world have been entertained by legends including former champions Byron Nelson, Arnold Palmer, Greg Norman, Curtis Strange, Nick Price, Jim Furyk, Vijay Singh and Tiger Woods. The list of legends also includes Sam Snead and Lee Trevino, who each won the event three times. Jack Nicklaus, considered by many to be the greatest golfer ever, was runner-up seven times.
Conducted by the Royal Canadian Golf Association (RCGA) and proudly sponsored by RBC, the RBC Canadian Open is the second oldest stop on the PGA Tour and the third oldest national golf championship in the world. Its rich history gives it a cachet and tradition that makes it much more than a regular golf championship.
Today, the RBC Canadian Open remains a premier event both on the PGA Tour and around the world, joining the US and British Opens as one of golf’s prestigious Open championships. The trio constitutes the Triple Crown of national championships with only Lee Trevino and Tiger Woods to have accomplished the feat of winning all three championships in a season.
2009 will mark the historic 100th Playing of Canada’s national Open championship. The championship returns to the venerable Glen Abbey Golf Club as the storied Oakville, Ont. layout is set to host the event for a record 25th time.
For more information about the 2009 RBC Canadian Open, please visit us online at www.rbccanadianopen.ca.
ABOUT THE ROYAL CANADIAN GOLF ASSOCIATIONThe Royal Canadian Golf Association (RCGA) is the governing body of golf in Canada, representing 377,000 members at 1,600 clubs across the country. Recognized by Sport Canada as the National Sports Organization (NSO) for golf in this country, the RCGA’s mission is to grow participation in and passion for the sport while upholding the integrity and traditions of the game. The RCGA conducts programs and services to help shape the future of golf in Canada. High performance athlete development, CN Future Links, Canada’s national junior golf program, turfgrass and environmental research, the Canadian Golf Hall of Fame and Museum, Rules of Golf and amateur status, handicapping and course rating are only some of the initiatives the association leads for golf in Canada. In addition, the RCGA conducts Canada’s most prestigious golf championships. The RBC Canadian Open and CN Canadian Women’s Open attract the best professional golfers in the world, while regional junior and national amateur championships showcase the best in Canadian golf.
For further information on what the RCGA is doing to support golf in your community please visit www.rcga.org.
Oakville, Ont. (RCGA) - The RBC Canadian Open was recently named Toronto’s top sporting event by BizBash magazine.
The yearly list compiled by BizBash - one of the leading trade media outlets for the event industry - names the top 100; sporting, entertainment, arts and fashion events, as well as festivals, parades, walks and holiday events. The list was published in the spring 2009 edition of the magazine.
“We’re delighted to have been selected as the number one sporting event in the Greater Toronto Area,” said RBC Canadian Open Tournament Director, Bill Paul. “Our goal was to make the 2008 RBC Canadian Open a memorable event and we are excited about making this year’s event, the 100th playing of the event, even more memorable.”
Founded in 2000, BizBash publishes magazines and e-newsletters, hosts Web sites, and produces trade shows and award shows for corporate event and meeting professionals, event marketers, and sales, public relations, fund-raising, and human resource executives.
In addition to its publication in Toronto, BizBash serves the following markets: New York, Los Angeles, Washington, D.C., Florida and Chicago.
EXPERIENCE GOLF’S WORLD STAGE… Since its inception in 1904, the RBC Canadian Open has played host to the world's best golfers competing for Canada’s national Open championship.
Fans across the country and around the world have been entertained by legends including former champions Byron Nelson, Arnold Palmer, Greg Norman, Curtis Strange, Nick Price, Jim Furyk, Vijay Singh and Tiger Woods. The list of legends also includes Sam Snead and Lee Trevino, who each won the event three times. Jack Nicklaus, considered by many to be the greatest golfer ever, was runner-up seven times.
Conducted by the Royal Canadian Golf Association (RCGA) and proudly sponsored by RBC, the RBC Canadian Open is the second oldest stop on the PGA Tour and the third oldest national golf championship in the world. Its rich history gives it a cachet and tradition that makes it much more than a regular golf championship.
Today, the RBC Canadian Open remains a premier event both on the PGA Tour and around the world, joining the US and British Opens as one of golf’s prestigious Open championships. The trio constitutes the Triple Crown of national championships with only Lee Trevino and Tiger Woods to have accomplished the feat of winning all three championships in a season.
2009 will mark the historic 100th Playing of Canada’s national Open championship. The championship returns to the venerable Glen Abbey Golf Club as the storied Oakville, Ont. layout is set to host the event for a record 25th time.
For more information about the 2009 RBC Canadian Open, please visit us online at www.rbccanadianopen.ca.
ABOUT THE ROYAL CANADIAN GOLF ASSOCIATIONThe Royal Canadian Golf Association (RCGA) is the governing body of golf in Canada, representing 377,000 members at 1,600 clubs across the country. Recognized by Sport Canada as the National Sports Organization (NSO) for golf in this country, the RCGA’s mission is to grow participation in and passion for the sport while upholding the integrity and traditions of the game. The RCGA conducts programs and services to help shape the future of golf in Canada. High performance athlete development, CN Future Links, Canada’s national junior golf program, turfgrass and environmental research, the Canadian Golf Hall of Fame and Museum, Rules of Golf and amateur status, handicapping and course rating are only some of the initiatives the association leads for golf in Canada. In addition, the RCGA conducts Canada’s most prestigious golf championships. The RBC Canadian Open and CN Canadian Women’s Open attract the best professional golfers in the world, while regional junior and national amateur championships showcase the best in Canadian golf.
For further information on what the RCGA is doing to support golf in your community please visit www.rcga.org.
Thursday, March 5, 2009
RBC Insurance Partners with Royal Canadian Golf Association
Tailored home and auto insurance solutions designed for golfers
Oakville, Ont. (RCGA) – RBC Insurance today announced that it has entered into an exclusive agreement with the Royal Canadian Golf Association (RCGA) to offer a group home and auto insurance program, specifically designed for golfers, to the association’s 332,000 adult members.
“We’re proud to be partnering with the RCGA to assist them in enhancing their member benefit programs,” said Neil Skelding, president and CEO, RBC Insurance. “This is the first time we’ve created a customized insurance product for a specific association. It’s an important relationship and we look forward to helping support golf in Canada.”
Under this new agreement, RBC Insurance Company of Canada will provide RCGA members with home and auto insurance coverage both on and off the course. The custom-tailored program includes coverage such as loss, theft or damage to a member’s golf clubs and accessories, and fire and theft coverage for a member’s personal effects stored at their RCGA member club. It will also give members the ability to recover their annual dues on a pro rated basis should they experience health problems during the golf season and be unable to play.
RCGA members will also benefit from discounts on their personal home and auto insurance products.“On behalf of the RCGA and our 1,600 golf clubs, representing nearly 332,000 members, we are thrilled to partner with RBC Insurance on this new initiative,” said Scott Simmons, executive director and CEO, RCGA. “We recognize that our members are more than just golfers and we see this partnership as a way of adding value to their membership both on and off the golf course.”
As part of the agreement, RCGA members who obtain a quote for home or auto insurance will be eligible to enter a VIP sweepstakes for a chance to win one of two PGA prize packages. The first is a trip for two to the 2009 British Open in Turnberry, Scotland. The contest winner will have a once in a lifetime experience of flying back with the pros on the RBC Canadian Open player charter. The second prize package is a VIP trip for two to the 2009 RBC Canadian Open at Glen Abbey.
To complete a home or auto insurance quote and enter the VIP sweepstakes, RCGA members can visit their local RBC Insurance retail insurance branch, call 1-866-224-1110 or go online at www.rbcinsurance.com/golf.
ABOUT RBC INSURANCERBC
Insurance provides a wide range of, life, health, travel, home, auto, business and reinsurance products, as well as creditor insurance services to more than five million North American customers. Its fast growing home and auto insurance business offers Canadians a comprehensive range of personal home and auto insurance products through direct sales channels, including over the phone, the Internet, retail insurance branches, as well as through group insurance plans. RBC Insurance also offers a premier claims service, available 24/7, to help clients when they need it most. For more information, please visit www.rbcinsurance.com. To locate a retail insurance branch go to: http://www.rbcinsurance.com/supportcentre/insurancebranches/
ABOUT THE ROYAL CANADIAN GOLF ASSOCIATION
The Royal Canadian Golf Association (RCGA) is the governing body of golf in Canada, representing 377,000 members at 1,600 clubs across the country. Recognized by Sport Canada as the National Sports Organization (NSO) for golf in this country, the RCGA’s mission is to grow participation in and passion for the sport while upholding the integrity and traditions of the game. The RCGA conducts programs and services to help shape the future of golf in Canada. High performance athlete development, Rules of Golf and amateur status, handicapping and course rating, turfgrass and environmental research, the Canadian Golf Hall of Fame and Museum and CN Future Links, Canada’s national junior golf program, are only some of the initiatives the association leads for golf in Canada. In addition, the RCGA conducts Canada’s most prestigious golf championships. The RBC Canadian Open and CN Canadian Women’s Open attract the best professional golfers in the world, while regional junior and national amateur championships showcase the best in Canadian golf.
For further information on what the RCGA is doing to support golf in your community please visit www.rcga.org.
Oakville, Ont. (RCGA) – RBC Insurance today announced that it has entered into an exclusive agreement with the Royal Canadian Golf Association (RCGA) to offer a group home and auto insurance program, specifically designed for golfers, to the association’s 332,000 adult members.
“We’re proud to be partnering with the RCGA to assist them in enhancing their member benefit programs,” said Neil Skelding, president and CEO, RBC Insurance. “This is the first time we’ve created a customized insurance product for a specific association. It’s an important relationship and we look forward to helping support golf in Canada.”
Under this new agreement, RBC Insurance Company of Canada will provide RCGA members with home and auto insurance coverage both on and off the course. The custom-tailored program includes coverage such as loss, theft or damage to a member’s golf clubs and accessories, and fire and theft coverage for a member’s personal effects stored at their RCGA member club. It will also give members the ability to recover their annual dues on a pro rated basis should they experience health problems during the golf season and be unable to play.
RCGA members will also benefit from discounts on their personal home and auto insurance products.“On behalf of the RCGA and our 1,600 golf clubs, representing nearly 332,000 members, we are thrilled to partner with RBC Insurance on this new initiative,” said Scott Simmons, executive director and CEO, RCGA. “We recognize that our members are more than just golfers and we see this partnership as a way of adding value to their membership both on and off the golf course.”
As part of the agreement, RCGA members who obtain a quote for home or auto insurance will be eligible to enter a VIP sweepstakes for a chance to win one of two PGA prize packages. The first is a trip for two to the 2009 British Open in Turnberry, Scotland. The contest winner will have a once in a lifetime experience of flying back with the pros on the RBC Canadian Open player charter. The second prize package is a VIP trip for two to the 2009 RBC Canadian Open at Glen Abbey.
To complete a home or auto insurance quote and enter the VIP sweepstakes, RCGA members can visit their local RBC Insurance retail insurance branch, call 1-866-224-1110 or go online at www.rbcinsurance.com/golf.
ABOUT RBC INSURANCERBC
Insurance provides a wide range of, life, health, travel, home, auto, business and reinsurance products, as well as creditor insurance services to more than five million North American customers. Its fast growing home and auto insurance business offers Canadians a comprehensive range of personal home and auto insurance products through direct sales channels, including over the phone, the Internet, retail insurance branches, as well as through group insurance plans. RBC Insurance also offers a premier claims service, available 24/7, to help clients when they need it most. For more information, please visit www.rbcinsurance.com. To locate a retail insurance branch go to: http://www.rbcinsurance.com/supportcentre/insurancebranches/
ABOUT THE ROYAL CANADIAN GOLF ASSOCIATION
The Royal Canadian Golf Association (RCGA) is the governing body of golf in Canada, representing 377,000 members at 1,600 clubs across the country. Recognized by Sport Canada as the National Sports Organization (NSO) for golf in this country, the RCGA’s mission is to grow participation in and passion for the sport while upholding the integrity and traditions of the game. The RCGA conducts programs and services to help shape the future of golf in Canada. High performance athlete development, Rules of Golf and amateur status, handicapping and course rating, turfgrass and environmental research, the Canadian Golf Hall of Fame and Museum and CN Future Links, Canada’s national junior golf program, are only some of the initiatives the association leads for golf in Canada. In addition, the RCGA conducts Canada’s most prestigious golf championships. The RBC Canadian Open and CN Canadian Women’s Open attract the best professional golfers in the world, while regional junior and national amateur championships showcase the best in Canadian golf.
For further information on what the RCGA is doing to support golf in your community please visit www.rcga.org.
Wednesday, March 4, 2009
RBC Partners with Stephen Ames Foundation to Help Build Stronger Communities in Canada and the Caribbean
RBC official bank of Stephen Ames Cup, held annually between Trinidad and Tobago & Canada
Calgary, AB - RBC today announced a partnership with the Stephen Ames Foundation as presenting sponsor and official bank of the Stephen Ames Cup, an annual international tournament for junior golfers from both Canada and Trinidad and Tobago.
“I am proud to represent RBC on the PGA Tour - they have shown a tremendous commitment to our tour and to golf in Canada,” said Stephen Ames. “From a player’s perspective, RBC’s leadership role in revitalizing the Canadian Open has had immediate impact and I look forward to supporting them in their efforts to continue to elevate our National Championship in the future.”
“Further, I am especially delighted to have their support for the Stephen Ames Cup and more importantly, junior golf,” said Ames. “Every year I look forward to watching these young people develop the skills and confidence they will use for the rest of their lives and I am excited that RBC will be there to share in the experience.”
“We are proud to partner with Stephen Ames, a world-class athlete committed to the development of youth and the game in both his home countries - Trinidad and Tobago and Canada,” said Jim Little, chief brand and communications officer, RBC. “As a world-class golfer, a strong ambassador for golf in Trinidad and Tobago and Canada, and someone who shares our belief in giving back to the community through charitable activities, Stephen is an ideal representative of the RBC brand.”
RBC is the title sponsor of the RBC Canadian Open, Canada’s national golf championship and the third oldest national championship in the world. The Stephen Ames Cup gives kids in Canada and Trinidad and Tobago the opportunity to travel and explore different cultures, as well as develop their talent and character.
As a Canadian originally from Trinidad and Tobago, Stephen Ames’ background mirrors the RBC profile – a Canadian success story with international presence and ties. RBC has more than 7,000 employees serving clients in 18 countries in the Caribbean region.
“As one of the largest banking groups in the Caribbean, working with Stephen Ames and his foundation is an ideal way to advance our business and brand building objectives in Trinidad and Tobago and the rest of the Caribbean region,” Little said.
Ames founded the Stephen Ames Foundation in 2005 to provide funding to junior golf programs. Through the foundation, he created the Stephen Ames Cup, an annual Ryder Cup style tournament that brings together junior golfers from his native Trinidad and Tobago and his adopted home of Canada. The teams travel to each other’s country as they alternate playing host to the tournament.
In 2009, the 5th annual Stephen Ames Cup will be hosted in Canada in the Calgary region from August 17 to 20. The event features a Ryder Cup format, pitting eight of Canada’s finest junior golfers against a team from Trinidad and Tobago.
RBC AND THE RBC CANADIAN OPEN
In partnership with the Royal Canadian Golf Association (RCGA), RBC is the title sponsor of the RBC Canadian Open, the third oldest national golf championship worldwide, next only to the British Open and the U.S. Open. With a history of great players and premier fields, the RBC Canadian Open provides golf fans with the opportunity to experience the excitement of a world class event on Canadian soil. RBC also sponsors all levels of amateur sport, from grassroots programs in local communities to national sport organizations and elite-level athletes.
For further information, please contact:Jackie Braden, RBC Media Relations, (416) 974-2124, jackie.braden@rbc.com
Calgary, AB - RBC today announced a partnership with the Stephen Ames Foundation as presenting sponsor and official bank of the Stephen Ames Cup, an annual international tournament for junior golfers from both Canada and Trinidad and Tobago.
“I am proud to represent RBC on the PGA Tour - they have shown a tremendous commitment to our tour and to golf in Canada,” said Stephen Ames. “From a player’s perspective, RBC’s leadership role in revitalizing the Canadian Open has had immediate impact and I look forward to supporting them in their efforts to continue to elevate our National Championship in the future.”
“Further, I am especially delighted to have their support for the Stephen Ames Cup and more importantly, junior golf,” said Ames. “Every year I look forward to watching these young people develop the skills and confidence they will use for the rest of their lives and I am excited that RBC will be there to share in the experience.”
“We are proud to partner with Stephen Ames, a world-class athlete committed to the development of youth and the game in both his home countries - Trinidad and Tobago and Canada,” said Jim Little, chief brand and communications officer, RBC. “As a world-class golfer, a strong ambassador for golf in Trinidad and Tobago and Canada, and someone who shares our belief in giving back to the community through charitable activities, Stephen is an ideal representative of the RBC brand.”
RBC is the title sponsor of the RBC Canadian Open, Canada’s national golf championship and the third oldest national championship in the world. The Stephen Ames Cup gives kids in Canada and Trinidad and Tobago the opportunity to travel and explore different cultures, as well as develop their talent and character.
As a Canadian originally from Trinidad and Tobago, Stephen Ames’ background mirrors the RBC profile – a Canadian success story with international presence and ties. RBC has more than 7,000 employees serving clients in 18 countries in the Caribbean region.
“As one of the largest banking groups in the Caribbean, working with Stephen Ames and his foundation is an ideal way to advance our business and brand building objectives in Trinidad and Tobago and the rest of the Caribbean region,” Little said.
Ames founded the Stephen Ames Foundation in 2005 to provide funding to junior golf programs. Through the foundation, he created the Stephen Ames Cup, an annual Ryder Cup style tournament that brings together junior golfers from his native Trinidad and Tobago and his adopted home of Canada. The teams travel to each other’s country as they alternate playing host to the tournament.
In 2009, the 5th annual Stephen Ames Cup will be hosted in Canada in the Calgary region from August 17 to 20. The event features a Ryder Cup format, pitting eight of Canada’s finest junior golfers against a team from Trinidad and Tobago.
RBC AND THE RBC CANADIAN OPEN
In partnership with the Royal Canadian Golf Association (RCGA), RBC is the title sponsor of the RBC Canadian Open, the third oldest national golf championship worldwide, next only to the British Open and the U.S. Open. With a history of great players and premier fields, the RBC Canadian Open provides golf fans with the opportunity to experience the excitement of a world class event on Canadian soil. RBC also sponsors all levels of amateur sport, from grassroots programs in local communities to national sport organizations and elite-level athletes.
For further information, please contact:Jackie Braden, RBC Media Relations, (416) 974-2124, jackie.braden@rbc.com
Tuesday, March 3, 2009
Silvertip Resort Receives GCSAA/Golf Digest Environmental Leader Award
World-Class Resort Joined by Many Audubon Certified Courses in Canadian Rockies Destination
(ALBERTA, Canada) - Silvertip Resort - one of the six courses in the Canadian Rockies golf-and-resort lifestyle destination consortium- recently earned the prestigious GCSAA / Golf Digest Environmental Leader Award, which annually honors the best ecological efforts by superintendents worldwide.
The award specifically recognized Silvertip Resort and its Superintendent Robin Sadler for his ability to grow turf in a five-month golf season while facing severe weather conditions and upholding the club's high expectations for aesthetics and playability. Silvertip - home course to PGA TOUR star Stephen Ames - sits at about 5,000 feet altitude and was one of four courses selected worldwide, the only non-American course.
"Silvertip's terrain features 600 feet of elevation changes and precipitous drops," says Sadler. "Factor in our harsh winters and this award is exceptionally meaningful. We are committed to environmental stewardship and look to improve ecological preservation and management in years to come."
Silvertip joins Stewart Creek Golf & Country Club (2004) as winners of the GCSAA/ Golf Digest award and both are Audubon Sanctuary program members, joining virtually all of its Canadian Rockies destination partners in holding that respected distinction. The Fairmont Banff Springs, The Fairmont Jasper Park Lodge, and Kananaskis Country Golf Course have also earned Audubon status.
Canmore Golf & Curling Club rounds out the six prestigious Canadian Rockies co-op members, all internationally celebrated for their wildlife and their breathtaking mountain setting, the core of which sits amid thousands upon thousands of acres in protected national parkland. Its collective brand tagline says it all: Canadian Rockies Golf: Historic. Dramatic. Untamed.
"The Canadian Rockies golf-and-resort lifestyle destination mirrors our national reverence of and care for our land," says Gordon Schultz, spokesman for the consortium. "Hence this award brings us great pride and thankfulness. Being honored for environmental contributions is the zenith for we Canadians, who are dedicated collectively to caring for our abundant wildlife and natural splendor."
Canadian Rockies golf is defined by historic, top-rated courses designed by iconic architects such as Stanley Thompson and Robert Trent Jones and features stunning modern layouts by talented designers Les Furber and Gary Browning. A mix of alluring classical- and alpine-style routings complement one another and enhance golfers' experience.
Combine the spectacular scenery and summer daylight as late as 11 p.m. and golfers can play to their heart's delight and still have time for family and the region's many activities. These include award- winning spas, helicopter tours, hiking, fishing, rafting, gourmet restaurants, indoor and outdoor pools, horseback riding and many children's programs.
What people are increasingly discovering, however, are the proximity of these properties to one another as well as the combined wealth of resort and lifestyle options accessible by Calgary and Edmonton airports - from international and commercial to regional and private.
To view the stunning topography, vacation options and learn more about the area visit www.canadianrockiesgolf.ca. Website visitors can view stay-and-play packages or request custom quotes for trips and packages or they may call 877.323.3633 for more information.
The critical acclaim and extraordinary attributes of the six members of the destination - "Canadian Rockies Golf: Historic. Dramatic. Untamed." - include:
1. Canmore Golf and Curling Club (www.canmoregolf.net, 888.678.4785) Valley-based property requires players use all clubs in their bag, narrow fairways challenge all levels of golfers Tree-lined course, friendly community atmosphere provides intimacy and camaraderie Located at base of Bow Valley, glacier-fed streams lace through course
2. The Fairmont Banff Springs (www.fairmont.com/banffsprings, 800.441.1414)
Historical course and castle-like hotel with regal ambiance, award-winning Willow Stream Spa and exquisite resort amenities 27 holes of golf - 18 Stanley Thompson-designed holes including the 200-yard, par-3 Devil's Cauldron, 147 bunkers, and the 9-hole Tunnel Course Panoramic beauty, picturesque-mountain setting nestled between Sulphur Mountain and Mount Rundle Situated in Banff National Park, a UNESCO World Heritage Site
3. The Fairmont Jasper Park Lodge (www.fairmont.com/jasper.com, 800.441.1414)
Featuring the "wild side of the Rockies" - elk, caribou, coyote, bear and wolves inhabit the national park Widely regaled as one of the world's best resort courses Designed by Stanley Thompson, the 18 holes carve contours at the feet of mountains Located in the heart of Jasper National Park, a UNESCO World Heritage Site
4. Kananaskis Country Golf Course (www.kananaskisgolf.com, 877.591.2525) Robert Trent Jones Sr. exquisitely designed courses, situated in serene Kananaskis Country 36 holes played beneath breathtaking Mt. Lorette and Mt. Kidd, after which the courses are respectively named Features immaculate lush fairways, famed island-like 4th green on Mt. Kidd course, 140+ silica sand bunkers and the cascading Kananaskis River
5. Silvertip Golf Resort (www.silvertipresort.com, 877.877.5444) Home course of PGA Tour Member and 2006 Players Champion Stephen Ames Golf Digest rated 4 ½ stars and lauded for environmental sensitivity and maintenance practices 600 feet of elevation change, including dramatic par-4 18th with extreme altitude drop from tee to fairway, fairway to green
6. Stewart Creek Golf & Country Club (www.stewartcreekgolf.com/golf, 877.993.GOLF)
Golf Digest rated 4 ½ stars Surrounded by the spellbinding Three Sisters Mountains, practically close enough to touch during play
Audubon-certified course preserves habitat for plentiful wildlife
(ALBERTA, Canada) - Silvertip Resort - one of the six courses in the Canadian Rockies golf-and-resort lifestyle destination consortium- recently earned the prestigious GCSAA / Golf Digest Environmental Leader Award, which annually honors the best ecological efforts by superintendents worldwide.
The award specifically recognized Silvertip Resort and its Superintendent Robin Sadler for his ability to grow turf in a five-month golf season while facing severe weather conditions and upholding the club's high expectations for aesthetics and playability. Silvertip - home course to PGA TOUR star Stephen Ames - sits at about 5,000 feet altitude and was one of four courses selected worldwide, the only non-American course.
"Silvertip's terrain features 600 feet of elevation changes and precipitous drops," says Sadler. "Factor in our harsh winters and this award is exceptionally meaningful. We are committed to environmental stewardship and look to improve ecological preservation and management in years to come."
Silvertip joins Stewart Creek Golf & Country Club (2004) as winners of the GCSAA/ Golf Digest award and both are Audubon Sanctuary program members, joining virtually all of its Canadian Rockies destination partners in holding that respected distinction. The Fairmont Banff Springs, The Fairmont Jasper Park Lodge, and Kananaskis Country Golf Course have also earned Audubon status.
Canmore Golf & Curling Club rounds out the six prestigious Canadian Rockies co-op members, all internationally celebrated for their wildlife and their breathtaking mountain setting, the core of which sits amid thousands upon thousands of acres in protected national parkland. Its collective brand tagline says it all: Canadian Rockies Golf: Historic. Dramatic. Untamed.
"The Canadian Rockies golf-and-resort lifestyle destination mirrors our national reverence of and care for our land," says Gordon Schultz, spokesman for the consortium. "Hence this award brings us great pride and thankfulness. Being honored for environmental contributions is the zenith for we Canadians, who are dedicated collectively to caring for our abundant wildlife and natural splendor."
Canadian Rockies golf is defined by historic, top-rated courses designed by iconic architects such as Stanley Thompson and Robert Trent Jones and features stunning modern layouts by talented designers Les Furber and Gary Browning. A mix of alluring classical- and alpine-style routings complement one another and enhance golfers' experience.
Combine the spectacular scenery and summer daylight as late as 11 p.m. and golfers can play to their heart's delight and still have time for family and the region's many activities. These include award- winning spas, helicopter tours, hiking, fishing, rafting, gourmet restaurants, indoor and outdoor pools, horseback riding and many children's programs.
What people are increasingly discovering, however, are the proximity of these properties to one another as well as the combined wealth of resort and lifestyle options accessible by Calgary and Edmonton airports - from international and commercial to regional and private.
To view the stunning topography, vacation options and learn more about the area visit www.canadianrockiesgolf.ca. Website visitors can view stay-and-play packages or request custom quotes for trips and packages or they may call 877.323.3633 for more information.
The critical acclaim and extraordinary attributes of the six members of the destination - "Canadian Rockies Golf: Historic. Dramatic. Untamed." - include:
1. Canmore Golf and Curling Club (www.canmoregolf.net, 888.678.4785) Valley-based property requires players use all clubs in their bag, narrow fairways challenge all levels of golfers Tree-lined course, friendly community atmosphere provides intimacy and camaraderie Located at base of Bow Valley, glacier-fed streams lace through course
2. The Fairmont Banff Springs (www.fairmont.com/banffsprings, 800.441.1414)
Historical course and castle-like hotel with regal ambiance, award-winning Willow Stream Spa and exquisite resort amenities 27 holes of golf - 18 Stanley Thompson-designed holes including the 200-yard, par-3 Devil's Cauldron, 147 bunkers, and the 9-hole Tunnel Course Panoramic beauty, picturesque-mountain setting nestled between Sulphur Mountain and Mount Rundle Situated in Banff National Park, a UNESCO World Heritage Site
3. The Fairmont Jasper Park Lodge (www.fairmont.com/jasper.com, 800.441.1414)
Featuring the "wild side of the Rockies" - elk, caribou, coyote, bear and wolves inhabit the national park Widely regaled as one of the world's best resort courses Designed by Stanley Thompson, the 18 holes carve contours at the feet of mountains Located in the heart of Jasper National Park, a UNESCO World Heritage Site
4. Kananaskis Country Golf Course (www.kananaskisgolf.com, 877.591.2525) Robert Trent Jones Sr. exquisitely designed courses, situated in serene Kananaskis Country 36 holes played beneath breathtaking Mt. Lorette and Mt. Kidd, after which the courses are respectively named Features immaculate lush fairways, famed island-like 4th green on Mt. Kidd course, 140+ silica sand bunkers and the cascading Kananaskis River
5. Silvertip Golf Resort (www.silvertipresort.com, 877.877.5444) Home course of PGA Tour Member and 2006 Players Champion Stephen Ames Golf Digest rated 4 ½ stars and lauded for environmental sensitivity and maintenance practices 600 feet of elevation change, including dramatic par-4 18th with extreme altitude drop from tee to fairway, fairway to green
6. Stewart Creek Golf & Country Club (www.stewartcreekgolf.com/golf, 877.993.GOLF)
Golf Digest rated 4 ½ stars Surrounded by the spellbinding Three Sisters Mountains, practically close enough to touch during play
Audubon-certified course preserves habitat for plentiful wildlife
Monday, March 2, 2009
Golf Town celebrates opening of first retail center in Kelowna
TORONTO -- Golf Town - Canada's largest golf retailer with unequaled selection and competitive prices at 41 locations coast to coast - announces the grand opening of its first superstore in Kelowna, BC, 2507 Enterprise Way (off Highway 97/Harvey Avenue next to The Home Depot), on Thursday, March 5 at 8:00am.
To celebrate the new 18,000 square foot store, Golf Town will offer special savings of up to 50 percent on a variety of merchandise all weekend long, such as Cobra Speed LD drivers, Nike Slingshot 4D irons, TaylorMade GTR cart bags and FootJoy DryJoys golf shoes. In addition to great deals, customers can enter for a chance to win various prizes, including a TaylorMade r9 driver, Founders Club Believe package set and Callaway Diablo staff bag.
"Our goal is to be a center of the Canadian golf community and the Kelowna store will allow residents the opportunity to try, buy, learn about and improve their games," says Stephen Bebis, President and CEO. "We're excited to move into a new market and provide Golf Town's unmatched service, selection and prices to even more golfers."
Like every Golf Town, the new store will feature products from all the major brands, virtual golf simulators and an in-store putting green, as well as club fitting and lessons from a certified CPGA Professional.
Golf Town offers an unbeatable selection of clubs, bags, balls, apparel, footwear, accessories, gifts, logo merchandise, promotional services and more. This includes the world's leading golf brands, such as Adams, Ashworth, Bridgestone, Callaway Golf, Cleveland Golf, Cobra, Dunning, ECCO, FootJoy, Founders Club, Gordon Cooper, Greg Norman, Honma, Hugo Boss, LaCoste, Liz Claiborne, LIJA, Mizuno, Never Compromise, Nike Golf, Odyssey, Ogio, Paradise, Ping, Srixon, Sun Mountain, TaylorMade adidas Golf, Titleist and Wilson.
For more information, please visit www.golftown.com or call 905.479.0343.
About Golf TownCanada's largest golf retailer, Golf Town was founded in 1999 and has grown from one location in Scarborough, ON, to 41 superstores coast to coast. At an average size of nearly 18,000 square feet, these retail centres feature all the major name-brand products at the best price, ensuring customers find what they want, when they want it.
A centre of the Canadian golf community for individuals and organizations, Golf Town locations serve as sanctuaries where players of all ages and abilities try, buy, learn about and improve their games. The largest employer of CPGA professionals, Golf Town offers on-site lessons tailored to an individual's needs through its In-Store Academy.
The retailer has also established Canada's leading customer advantage initiative via its Leaderboard Membership Privileges Program. Benefits of this free membership include the chance to win a $500 gift card in a national monthly drawing; timely e-newsletters; members-only special offers on equipment, accessories, golf lessons, in-store events; and more.
Golf Town was acquired by OMERS Private Equity, the entity responsible for private equity investments of the OMERS pension fund, in September 2007. For more information: http://www.omerscapital.com/.
Already a leader in logo products for golf events and other programs, Golf Town purchased Accolade Reaction Promotion Group, Inc., in May 2008 and has created a one-stop-shop for the promotional needs of businesses, meeting planners, sales and marketing executives, and human resource professionals. Named a 2008 Top 40 Distributor by the Advertising Specialty Institute (ASI), ARPG is the first Canadian corporate merchandise services firm to achieve ASI Top 40 Status. For more information: www.arpg.ca.
To celebrate the new 18,000 square foot store, Golf Town will offer special savings of up to 50 percent on a variety of merchandise all weekend long, such as Cobra Speed LD drivers, Nike Slingshot 4D irons, TaylorMade GTR cart bags and FootJoy DryJoys golf shoes. In addition to great deals, customers can enter for a chance to win various prizes, including a TaylorMade r9 driver, Founders Club Believe package set and Callaway Diablo staff bag.
"Our goal is to be a center of the Canadian golf community and the Kelowna store will allow residents the opportunity to try, buy, learn about and improve their games," says Stephen Bebis, President and CEO. "We're excited to move into a new market and provide Golf Town's unmatched service, selection and prices to even more golfers."
Like every Golf Town, the new store will feature products from all the major brands, virtual golf simulators and an in-store putting green, as well as club fitting and lessons from a certified CPGA Professional.
Golf Town offers an unbeatable selection of clubs, bags, balls, apparel, footwear, accessories, gifts, logo merchandise, promotional services and more. This includes the world's leading golf brands, such as Adams, Ashworth, Bridgestone, Callaway Golf, Cleveland Golf, Cobra, Dunning, ECCO, FootJoy, Founders Club, Gordon Cooper, Greg Norman, Honma, Hugo Boss, LaCoste, Liz Claiborne, LIJA, Mizuno, Never Compromise, Nike Golf, Odyssey, Ogio, Paradise, Ping, Srixon, Sun Mountain, TaylorMade adidas Golf, Titleist and Wilson.
For more information, please visit www.golftown.com or call 905.479.0343.
About Golf TownCanada's largest golf retailer, Golf Town was founded in 1999 and has grown from one location in Scarborough, ON, to 41 superstores coast to coast. At an average size of nearly 18,000 square feet, these retail centres feature all the major name-brand products at the best price, ensuring customers find what they want, when they want it.
A centre of the Canadian golf community for individuals and organizations, Golf Town locations serve as sanctuaries where players of all ages and abilities try, buy, learn about and improve their games. The largest employer of CPGA professionals, Golf Town offers on-site lessons tailored to an individual's needs through its In-Store Academy.
The retailer has also established Canada's leading customer advantage initiative via its Leaderboard Membership Privileges Program. Benefits of this free membership include the chance to win a $500 gift card in a national monthly drawing; timely e-newsletters; members-only special offers on equipment, accessories, golf lessons, in-store events; and more.
Golf Town was acquired by OMERS Private Equity, the entity responsible for private equity investments of the OMERS pension fund, in September 2007. For more information: http://www.omerscapital.com/.
Already a leader in logo products for golf events and other programs, Golf Town purchased Accolade Reaction Promotion Group, Inc., in May 2008 and has created a one-stop-shop for the promotional needs of businesses, meeting planners, sales and marketing executives, and human resource professionals. Named a 2008 Top 40 Distributor by the Advertising Specialty Institute (ASI), ARPG is the first Canadian corporate merchandise services firm to achieve ASI Top 40 Status. For more information: www.arpg.ca.
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